Stiiizy: The Sunday BBQ 2021

The Sunday BBQ was inspired by a familiar LA kind of gathering, linking up with your people, grilling good food, cracking open a few beers, and settling into the kind of afternoon that carries you into the week. For STIIIZY, the shoot brought that world to life while showcasing the brand’s flower, pods, and new merch drop.

As the Senior Art Director, I developed the full concept, storyboards, shot list, and visual direction for the shoot. I shaped the inspiration behind the house, cars, styling, and overall story, worked closely with the camera operator on set, and partnered with the editor on the final cut, music, sound effects, and pacing to bring the vision together.